In 2024, searches across Google and social media platforms for milky skincare (most specifically, milky toners) were up so significantly, it was only a matter of time before the products became a ...

Meet Co-Founder Colette Laxton, enjoy complimentary in-store facials, and receive your very own INKEY Passport with each ...

From serums to sunscreens, the world of skincare can feel overwhelming — but one trend is helping to make things simple again. It’s called Skinimalism, and it’s all about focusing on a few essential, ...

All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. I usually have two or three cleansers in rotation in my shower, but I’ve ...

The Inkey List products will be making their way to the beauty retailer’s digital and physical shelves beginning July 13. "We're incredibly excited to launch The Inkey List at all Ulta Beauty stores ...

All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. At first pump, this face wash feels like a lotion, but it transforms ...

The 'NO BS' skincare brand offering innovative, yet affordable, knowledge-driven solutions, levels up its US retail footprint with nationwide rollout at Ulta Beauty NEW YORK, July 8, 2025 /PRNewswire/ ...

Ulta Beauty has nabbed another buzzy brand. The Inkey List, the no-frills beauty brand, is bringing more than 50 stock keeping units across skin, body and hair care to the retailer starting July 13.