Move over, 360 videos — there is a new video format in town. On Thursday, YouTube launched VR180, a 3D virtual reality format with a 180-degree perspective. “VR180 video focuses on what’s in front of ...

Audience-technology firm YuMe on Monday launched what it’s calling an “immersive 360-degree video ad format.” The unit aims to offer consumers the ability to control their interactions with ads by ...

Video has become an essential strategy for increasing engagement and developing unique content for your website, and 360-degree video is now emerging as a new video format that gives your viewers a ...

CBS is bringing 360 degree videos to the big screen. The company today announced the launch of new apps for the Android TV and Amazon Fire TV which will add the new, more immersive video format to ...

Fraunhofer’s new H.266 video format uses half the bandwidth of H.265. It could be crucial to streaming 8K video, HDR, and 360-degree videos. You’ll have to wait until the fall to see it reach shipping ...

YuMe, Inc.(NYSE: YUME), the global audience technology company powered by data-driven insights and multi-screen expertise, today announced the availability of an immersive 360 degree video ad format ...